Getting What You Want

The book I am currently listening to How to Win Friends and Influence People By Dale Carnegie talks about giving people what they want. Not what you want. Everyone cares and wants to talk about themselves. He gives an example of someone who loves strawberries. This person goes fishing. Putting a big fat juicy strawberry on the hook and expecting to catch a fish is foolish. The only way to catch a fish is to give it what it wants (a worm). Apply the same idea to people and you can not lose.